EXCLUSIVE: The Obamas set for a $40 million payday – HALF to Michelle to dish about her hatred of Hillary, the antics of daughters Sasha and Malia and an intimate peek at marriage to Barack (boxers or briefs?) in her own memoir
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'Michelle's more popular and likable than Barack - and definitely more salable,' one top acquisition editor tells DailyMail.com, 'so she's likely to garner an even bigger advance than the president.
'If I jump into the bidding, I'd definitely offer more for her story than his.
'He's a known quantity, she's the golden goose with the best dishy stories about her White House life. And I think she can be very catty.'
As The Wall Street Journal points out, 'Michelle Obama's talents as a memoirist are so far untested, but with a 59 percent approval rating…she is one of the most well-liked figures in American public life.
'As publishers prepare to compete for a slew of political memoirs, all eyes are on the president and first lady.'
And there is some chatter in the highly competitive New York publishing world that the Obamas might collaborate and pen a dual memoir with a pay day of many millions of dollars more.
Since becoming the first couple eight years ago, book sales have made the Obamas - from middle-class Chicago roots - multimillionaires, with more big bucks on the way.
'Not a bad nest egg for their golden years,' observes former senior White House aide Tevi Troy, who wrote a book about White House pop culture.

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